Targeted Demographics

Targeted Demographics

Joseph Sciuto / Dec 07, 2019

Targeted Demographics Joe Rossetti is a marketing guru the very best in the business His motto is simple It s okay if I know it s a lie as long as my target audience believes the lie and buys the product It s a simple ma

  • Title: Targeted Demographics
  • Author: Joseph Sciuto
  • ISBN: TARGETED DEMOGRAPHICS
  • ISBN
  • Page: 327
  • Format: Paperback
  • Joe Rossetti is a marketing guru, the very best in the business His motto is simple It s okay if I know it s a lie, as long as my target audience believes the lie and buys the product It s a simple maxim to live by, and he s made a lot of money But one night, standing at the bar at the Smokehouse Restaurant in Burbank, California, he meets Nancy and everything change Joe Rossetti is a marketing guru, the very best in the business His motto is simple It s okay if I know it s a lie, as long as my target audience believes the lie and buys the product It s a simple maxim to live by, and he s made a lot of money But one night, standing at the bar at the Smokehouse Restaurant in Burbank, California, he meets Nancy and everything changes A brilliant scientist and mathematician, with the face of a goddess, Nancy challenges everything Joe thinks he believes in When Nancy takes it upon herself to right some of society s wrongs, she takes Joe along on the ride of his life and makes him realize what he s been missing in his life Targeted Demographics is Joseph Sciuto s second novel, following the success of Hollywood Riptide Get A Copy Kindle Store Online StoresAudibleBarnes NobleWalmart eBooksApple BooksGoogle PlayAbebooksBook DepositoryIndigoAlibrisBetter World BooksIndieBoundLibraries Or buy for Paperback, 186 pages Published June 14th 2018 by Iguana Books More Details Original Title TARGETED DEMOGRAPHICS ISBN 1771802715 ISBN13 9781771802710 Edition Language English Other Editions 1 All Editions Add a New Edition Combine Less Detail edit details Friend Reviews To see what your friends thought of this book, please sign up Reader QA To ask other readers questions about Targeted Demographics, please sign up

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    Lists with This Book This book is not yet featured on Listopia Add this book to your favorite list Community Reviews Showing 1 47 Rating details Sort Default Filter Jul 23, 2018 Imane rated it really liked it There are moments, mere seconds of profound awareness, in which our lives are redefined and the disguises our friends and loved ones wear are unmasked And the knowledge we attain during these brief flashes of discovery and revelation defines the trusthworthiness and honesty that we seek in ourselves and cherish in others Joseph Sciuto, Targeted Demographics I received a copy of this book in exchange for an honest review, so i wish to thank the author for giving me a chance to read his nove There are moments, mere seconds of profound awareness, in which our lives are redefined and the disguises our friends and loved ones wear are unmasked And the knowledge we attain during these brief flashes of discovery and revelation defines the trusthworthiness and honesty that we seek in ourselves and cherish in others Joseph Sciuto, Targeted Demographics I received a copy of this book in exchange for an honest review, so i wish to thank the author for giving me a chance to read his novel.This was really good The main characters were incredible, Nancy was so strong and such a powerful female character, while Joe was this lovable bean who actually was my fav in this book The two characters were so perfectly contrasting and I just loved both of them for all differing reasons If you love suspense and unexpected twists and turns then, this is the perfect novel It s easy to read, with an impressive writing style and unforgettable main characters I highly recommend flag 40 likesLike see review View all 4 comments Jun 23, 2018 Enyo Evony rated it it was amazing Nancy the woman that all men want Be careful what you wish for This mad genius wears a hot body, a hotter mind and should be feared by those who adore her Targeted Demographics is the book you can t put down till you see how it ends Trust no one except Joseph Sciuto who weaves a fast read full of unexpected turns Definitely recommend flag 3 likesLike see review View 1 comment Jun 23, 2018 Paul Mendoza rated it it was amazing Joseph Sciuto s new book, Targeted Demographics, is wonderful, suspenseful, and full of amazing and unforgettable characters, especially the beautiful, deranged genius Nancy The book is superbly written In fact, I read it in one 3 hour sitting The subject matter, the deceitful world of advertising, is richly explored and the Los Angeles background is the perfect setting I strongly recommend flag 2 likesLike see review Jun 23, 2018 Maria Noel Mora rated it it was amazing Wow, I love this book It has great characters and a ton of suspense I am surprised at how devious the advertising world and people in it can be Easy to read and follow I highly recommend this book flag 2 likesLike see review Jun 16, 2018 Melissa Smith rated it it was amazing The dictionary describes the word axiom as a proposition that is assumed without proof.In the 1960s, media theorist Albert Schweitzer Chair in Humanities at Fordham University, Marshall McLuhan, posited that the medium is the message in his exploration of the effect of media and advertising on the masses McLuhan also termed global village in his prediction of the internet, decades before it was developed.In 1961, former Chair of the Federal Communications Commission and future Presidentia The dictionary describes the word axiom as a proposition that is assumed without proof.In the 1960s, media theorist Albert Schweitzer Chair in Humanities at Fordham University, Marshall McLuhan, posited that the medium is the message in his exploration of the effect of media and advertising on the masses McLuhan also termed global village in his prediction of the internet, decades before it was developed.In 1961, former Chair of the Federal Communications Commission and future Presidential Medal of Freedom recipient, Newton Minow, described television as a vast wasteland and expressed his concerns about the impact of the media on human behavior.In TARGETED DEMOGRAPHICS, a novel by Joseph Sciuto, 1980s ad man, Joe Rossetti, lives by the maxim, It s okay if I know it s a lie, as long as my target audience believes the lie and buys the product Rossetti is living very well touting somewhat questionable causes, when vengeance and doubt enter his world in the form of the beautiful Nancy, a mad genius surrounded by chaos, sex, drugs, jealousy, treason and murder Will the brilliant, somewhat insane but incredibly beautiful, Nancy convince Joe that the end game should be the truth rather than a lie Or will her mental instability come between the two before Joe can be redeemed While set in the 80s, the message of TARGETED DEMOGRAPHICS is a satire that speaks to the tribalized politics of today and the way that The Powers That Be continue to manipulate the public with hyperbole and lies in the hope that, by repeating the alternative facts, the lies somehow become as acceptable as the truth.Will Joe s newfound resolve bring him redemption or ridicule After all, television struck back at Newton Minnow s lofty concerns with the ultimate insult it named the ship on Gilligan s Island the S.S Minnow A wry commentary on our times, TARGETED DEMOGRAPHICS by Joseph Sciuto, inspires us to be wily foxes who know when we are being manipulated rather than being sheep who blindly follow the message, possibly to our demise flag 2 likesLike see review Dec 21, 2018 Christine OBrien rated it it was amazing Wow I won this book in a Giveaway and I am beyond excited and happy that I did because I thoroughly enjoyed it I read this book in one evening I could not put it down This is my first time reading anything by this author and I want When is the next book coming out I m also going to order his other book But the moment Nancy was seen reading Conrad s Heart of Darkness I knew I was going to like this book My copy of that book is full of notes too I love how Nancy is so co Wow I won this book in a Giveaway and I am beyond excited and happy that I did because I thoroughly enjoyed it I read this book in one evening I could not put it down This is my first time reading anything by this author and I want When is the next book coming out I m also going to order his other book But the moment Nancy was seen reading Conrad s Heart of Darkness I knew I was going to like this book My copy of that book is full of notes too I love how Nancy is so complex and bold and insecure It definitely makes you sympathize and yet you just know she ll be okay I also really love the reference in here about the way an Italian man loves It s so true This book is everything I definitely connected in so many ways and would highly recommend you pick it up 5 stars all the way Thank you again Can t wait to read another one by this author flag 1 likeLike see review View 1 comment Jun 23, 2018 Rick rated it it was amazing So you take a consummate liar, a weirdly sensual genius, and a love sick assistant, and toss them around with some really clever plot twists, and what do you end up with An outstanding page turner of a book is what Mr Sciuto has delivered a masterful tale of love, sex, lies, and intrigue, based in the place where all those things are twisted into real life dramas His last book was a warm up for this beauty, and he has pulled me into his Hollyweird drama even faster and less gently than last So you take a consummate liar, a weirdly sensual genius, and a love sick assistant, and toss them around with some really clever plot twists, and what do you end up with An outstanding page turner of a book is what Mr Sciuto has delivered a masterful tale of love, sex, lies, and intrigue, based in the place where all those things are twisted into real life dramas His last book was a warm up for this beauty, and he has pulled me into his Hollyweird drama even faster and less gently than last time, using characters that boil over with personality and unpredictability Get this book and sit down with a glass of vino for a wild ride on the Hollywierd train flag 1 likeLike see review Oct 28, 2018 Ken rated it it was amazing Shelves giveaways, favorites What a delightful surprise While I think we ve all dealt with a major basket case before, I ve never had the fortune or misfortune to meet a Nancy or Maggie Who can determine that the craziest personality is the coke snorting, wine drinking, cheeseburger eating, sex maniac narrator of the story Although Joe is certainly my boy It is a fun enjoyable light read I will look for Joseph Sciuto s Hollywood Riptide and any future publications flag 1 likeLike see review View all 5 comments Jun 29, 2018 Mercedes Warner rated it it was amazing Mr Sciuto delivers another KNOCKOUT with his latest novel Targeted Demographics I simply love the way this author writes whether it is short pieces or books his writing is always clear and beautiful, and the narrative flows like a lovely, bubbling stream on a sun filled day The characters are richly developed and in the end they leave the reader wondering and dreaming about what happens next in their lives Targeted Demographics explores the deceitful lies advertisers tell in order to Mr Sciuto delivers another KNOCKOUT with his latest novel Targeted Demographics I simply love the way this author writes whether it is short pieces or books his writing is always clear and beautiful, and the narrative flows like a lovely, bubbling stream on a sun filled day The characters are richly developed and in the end they leave the reader wondering and dreaming about what happens next in their lives Targeted Demographics explores the deceitful lies advertisers tell in order to recruit potential customers to buy their products The character of Nancy, a dangerous and beautiful genius, rebuffs the lies and fights back The main character and narrator is a advertising guru, Joseph Rossetti, whose motto is simply, It is okay if I know it is a lie as long as my targeted audience believes the lie and buys the product He has made a lot of money but he has never come up against anything like Nancy The chemistry between the two is combustible and deadly.I strongly recommend this great novel flag Like see review Jul 08, 2018 Cheryl rated it liked it It saddens me to write this review for this book Yet, I did not find my groove with this book as I did the prior novel The prior book by this author was great I could not read it fast enough Everything was working for me from the storyline to the characters Nancy is a femme fatale I liked that no matter how high the stakes are or her motives she held high standards when it came to telling the truth She believed in the truth Thus, this part of the reason why I found it a bit hard to beli It saddens me to write this review for this book Yet, I did not find my groove with this book as I did the prior novel The prior book by this author was great I could not read it fast enough Everything was working for me from the storyline to the characters Nancy is a femme fatale I liked that no matter how high the stakes are or her motives she held high standards when it came to telling the truth She believed in the truth Thus, this part of the reason why I found it a bit hard to believe that Joe stuck around so long under Nancy s spell He questioned Nancy on a few occasions but yet he didn t show much backbone Also, I really did not feel like the story was as interesting as the prior book Overall, this book was just alright Although, I would read from Mr Sciuto as he is a good writer flag Like see review View all 3 comments Jul 12, 2018 Andres Lopez rated it it was amazing Wow What a wonderful and enjoyable book Mr Sciuto has written The narrative flows easily, like a pristine river on a sunny spring day The characters, especially Nancy, are truly wonderful and the subject matter, the deceitful world of advertising and it s deadly consequences, are brilliantly depicted and are a real eye opener I read it in one sitting and might seriously consider having my freshmen class do a term paper on this book I try to include one current author in all my classes and Wow What a wonderful and enjoyable book Mr Sciuto has written The narrative flows easily, like a pristine river on a sunny spring day The characters, especially Nancy, are truly wonderful and the subject matter, the deceitful world of advertising and it s deadly consequences, are brilliantly depicted and are a real eye opener I read it in one sitting and might seriously consider having my freshmen class do a term paper on this book I try to include one current author in all my classes and Mr Sciuto might just get that honor flag Like see review Jul 13, 2018 JoAnn Funicello rated it it was amazing review of another edition Targeted Demographics by Joseph Sciuto is a real knockout, a must read As someone who has worked in the advertising business I can tell you this book hits the bullseye The deceit, the lies, and the terrible consequences for the consumers is wrong The writing is superb, the plot is easy to follow, and the characters are quite unforgettable, especially the genius Nancy who gets her payback I highly, highly recommend flag Like see review Dec 10, 2018 Nina Jumps marked it as to read Shelves winner I like this book very much, very exciting The characters were great I hope to see novel by Joseph Sciuto The book kept me interested and hard to put down.Nina flag Like see review Carol rated it it was amazing Dec 28, 2018 Natalie Darabont rated it it was amazing Dec 16, 2018 Jun 24, 2018 Marc Vogels rated it it was amazing I just finished Targeted Demographics by Joseph Sciuto, and I highly recommend it to readers who enjoy a great book with a lot of suspense and unexpected turns It was easy to read, and I couldn t put it down The characters were well defined and interesting, and it was a great follow up to the author s last book, Hollywood Riptide Definitely read this book flag Like see review Mia Noel rated it it was amazing Jul 10, 2018 Noel Penaflor marked it as to read Jul 25, 2018 Patricia Mainard marked it as to read Oct 07, 2018 Micielle marked it as to read Oct 07, 2018 Sharon marked it as to read Oct 07, 2018 Frederick Rotzien marked it as to read Oct 07, 2018 Valerie Huels marked it as to read Oct 07, 2018 Kim Ellis marked it as to read Oct 07, 2018 Emily marked it as to read Oct 07, 2018 Kara Lauren marked it as to read Oct 07, 2018 Sam marked it as to read Oct 07, 2018 Julie Oxendale marked it as to read Oct 07, 2018 Satrin marked it as to read Oct 07, 2018 James Cozzarelli marked it as to read Oct 07, 2018 Fran Whitley marked it as to read Oct 07, 2018 Pam marked it as to read Oct 07, 2018 ashley marked it as to read Oct 07, 2018 Sasha marked it as to read Oct 07, 2018 Sue marked it as to read Oct 07, 2018 Amin Rezaei marked it as to read Oct 07, 2018 Lourdes Rivera marked it as to read Oct 07, 2018 Michelle marked it as to read Oct 07, 2018 Marnie Ward marked it as to read Oct 07, 2018 F marked it as to read Oct 07, 2018 Amy marked it as to read Oct 07, 2018 Allison marked it as to read Oct 07, 2018 Susan Kennedy marked it as to read Oct 07, 2018 Jackie Rogers marked it as to read Oct 07, 2018 Felicia marked it as to read Oct 07, 2018 Cheryl Kennedy marked it as to read Oct 07, 2018 Andrea marked it as to read Oct 07, 2018 new topicDiscuss This Book There are no discussion topics on this book yet Be the first to start one Share Recommend It Stats Recent Status Updates Readers Also Enjoyed

    The Differences Between a Target Market a Demographic The Differences Between a Target Market a Demographic S T P Marketing Target markets and demographic segments both fit into the broader marketing Target Market A number of factors are considered in selecting the ideal target market Segmenting Strategies As noted, demographics are just Know Your Target Market targeting customer demographics Understanding your target customers demographics helps you determine exactly what your products or services will be, and what kind of customer service tactics work best. TARGETED DEMOGRAPHICS TARGETED DEMOGRAPHICS A novel by Joseph Sciuto, author of HOLLYWOOD RIPTIDE, on sale in bookstores and online in June About the author Joseph Sciuto, author of the recent hit novel, HOLLYWOOD RIPTIDE Click here to check him out on , josephiuto and hollywoodriptide. Target market Demographic Age and gender are two of the most commonly used demographic variables used to segment markets Demographics are useful and widely used but should be coupled with other segmentation variables to effectively define a target market. Identifying Customers With A Target Market Analysis Then refine your target market by identifying who has bought your product or service already This includes target demographics, audience type, and any other attributes about your target customer segment If your product or service is brand new, a good alternative might be looking at your competitors to get additional insights. Target audience Demographic information Demographics is statistical information that does not require in depth analysis to provide an answer, thus a business would use quantitative methods of data collection This method will provide a statistical approach to identifying the target audience. Demographics Investopedia Loading the player Demographics is the study of a population based on factors such as age, race and sex Governments, corporations and nongovernment organizations use demographics to learn about a population s characteristics for many purposes, including policy development and economic market research. What is target population definition and meaning The target population has said that their tastes are for smaller homes so the tiny house community was exploding with demand people found this helpful Jennifer is getting sick of all the skinny pretty adds she sees in her favorite magazine, and figures she is in the target population for the product so Oh well. Examples of Target Market Profiles Your Business A sample target market profile focusing on demographics might read, Male teens with parents who are college educated and have incomes above , As a second example, you could write, Married women with children who live in households with an income of less than ,. Social media demographics to drive your brand s online All social media demographics Now that we ve taken a look at the six most popular social media platforms and their demographics, However, digging into the detailed demographics above can help you better target your specific personas and audience niche.

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    About "Joseph Sciuto"

      • Joseph Sciuto

        Joseph Sciuto was born and raised in New York City, where he spent his early years listening to his Italian American grandmother s vivid stories about how their family was responsible for building much of the impressive Manhattan skyline, including the Empire State Building The rich flavor of her stories about their family s heritage still works its way through his writing.Sciuto holds degrees fr Joseph Sciuto was born and raised in New York City, where he spent his early years listening to his Italian American grandmother s vivid stories about how their family was responsible for building much of the impressive Manhattan skyline, including the Empire State Building The rich flavor of her stories about their family s heritage still works its way through his writing.Sciuto holds degrees from both John Jay College of Criminal Justice and Stony Brook University and a certificate in film studies from New York University After studying psychology, film, theater, literature, and English as an undergraduate, he relocated to Southern California to attend graduate school at Loyola Marymount University, where he studied writing and film


    463 Comments

    1. There are moments, mere seconds of profound awareness, in which our lives are redefined and the disguises our friends and loved ones wear are unmasked And the knowledge we attain during these brief flashes of discovery and revelation defines the trusthworthiness and honesty that we seek in ourselves and cherish in others Joseph Sciuto, Targeted Demographics I received a copy of this book in exchange for an honest review, so i wish to thank the author for giving me a chance to read his nove There [...]


    2. Nancy the woman that all men want Be careful what you wish for This mad genius wears a hot body, a hotter mind and should be feared by those who adore her Targeted Demographics is the book you can t put down till you see how it ends Trust no one except Joseph Sciuto who weaves a fast read full of unexpected turns Definitely recommend


    3. Joseph Sciuto s new book, Targeted Demographics, is wonderful, suspenseful, and full of amazing and unforgettable characters, especially the beautiful, deranged genius Nancy The book is superbly written In fact, I read it in one 3 hour sitting The subject matter, the deceitful world of advertising, is richly explored and the Los Angeles background is the perfect setting I strongly recommend.


    4. Wow, I love this book It has great characters and a ton of suspense I am surprised at how devious the advertising world and people in it can be Easy to read and follow I highly recommend this book


    5. The dictionary describes the word axiom as a proposition that is assumed without proof.In the 1960s, media theorist Albert Schweitzer Chair in Humanities at Fordham University, Marshall McLuhan, posited that the medium is the message in his exploration of the effect of media and advertising on the masses McLuhan also termed global village in his prediction of the internet, decades before it was developed.In 1961, former Chair of the Federal Communications Commission and future Presidentia The di [...]


    6. Wow I won this book in a Giveaway and I am beyond excited and happy that I did because I thoroughly enjoyed it I read this book in one evening I could not put it down This is my first time reading anything by this author and I want When is the next book coming out I m also going to order his other book But the moment Nancy was seen reading Conrad s Heart of Darkness I knew I was going to like this book My copy of that book is full of notes too I love how Nancy is so co Wow I won this book in a [...]


    7. So you take a consummate liar, a weirdly sensual genius, and a love sick assistant, and toss them around with some really clever plot twists, and what do you end up with An outstanding page turner of a book is what Mr Sciuto has delivered a masterful tale of love, sex, lies, and intrigue, based in the place where all those things are twisted into real life dramas His last book was a warm up for this beauty, and he has pulled me into his Hollyweird drama even faster and less gently than last So y [...]


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